Business Practices: Architects Value Proposition


A panel of professional owner/clients representing a broad spectrum of project types will provide perspectives on how clients perceive value and what they expect from architectural services beyond the traditional considerations of innovative problem solving and aesthetics. Find out their objectives, and how their views can generate greater awareness of opportunities to achieve successful project outcomes. Though Clients and project types are diverse and unique, the panel will address some common shared qualities and the universal desire for their projects to be successful. Learn what Owners, Clients, and Stakeholders regard as the metrics of successful projects and opportunities to enhance the value of the architect's role.